2022
Marketing Analytics & Data Science Conference (San Antonio, TX)
Keynote: “The Data-Driven Way to Win Customers’ Hearts”
November 2022
Georgia State University CMO Roundtable (Atlanta, GA)
Lecture: “Marketing Leadership in Uncertain Times”
October 2022
Food for Thought by Google (New York, NY)
Lecture: “Three Lessons for Winning Customers’ Hearts”
September 2022
CRMC (Chicago, IL)
Keynote: “The Data-Driven Way to Win Customers’ Hearts”
June 2022
Google Marketing Live - Leadership Circle (Mountain View, CA)
Lecture: “Optimizing to Customer Lifetime Value”
May 2022
Digital Acceleration Program with Google & Accenture (Virtual)
Lecture: “The Future of Retail with Customer Lifetime Value”
April 2022
Asia Pacific Institute for Strategy (Hong Kong / Virtual)
Lecture: “Digital Era Strategy: Ten Recommendations”
April 2022
Google Performance Summit Ireland (Dublin / Virtual)
Lecture: “Data-Driven Growth”
April 2022
Think Global Export Summit by Google (Virtual)
Lecture: “Using Data to Support International Expansion”
April 2022
Digital Experience Summit Presented by CMSWire (Virtual)
Keynote: “Unlocking the Power of the Customer Experience”
February 2022
Past Speaking Appearances
2021
MessageGears Accelerate (Virtual)
Opening Keynote: “The Data-Driven Way to Win Customers’ Hearts”
November 2021
Saint Mary’s University 5th Annual Retail Innovation Awards (Virtual)
Opening Keynote
October 2021
MMA Global - The Great Debates: Marketing Growth Frameworks (Virtual)
Panelist: Customer Centricity / Customer Lifetime Value
March 2021
InfoTrust Retail Digital Analytics Summit (Virtual)
Keynote Fireside Chat with Neil Hoyne and Michael Loban
February 2021
2020
WPP Data & Measurement Day (Virtual)
Lecture: “The Evolving Privacy Landscape”
October 2020
Think Finance Digital Summit (Virtual)
Lecture: “Prioritize Lifetime Value to Attract and Retain Your Customers”
October 2020
Google Think Health (Virtual)
Lecture: “Measurement in a Privacy-First World”
October 2020
EMEA Insurance Executives Summit with Google (Mountain View, CA)
Lecture: “Data & The Modern Insurer”
February 2020
2019
wPromote Challenger Summit (Los Angeles, CA)
Lecture: “Doing the Right Thing, Well”
August 2019
Think Shopping Canada (Toronto, Canada)
Lecture: “Provocative Patterns in Measurement”
June 2019
Africa Auto Dealers Summit (Virtual)
Lecture: “Making Measurement Actionable”
January 2019
2018
GMS Retail Summit (Chicago, IL)
Lecture: “How to Connect with Your Best Customers”
October 2018
Think Shopping Canada (Toronto, Canada)
Lecture: “Make Shopping Personal”
June 2018
Think Telco Canada (Toronto, Canada)
Lecture: “Acquire, Grow and Keep Your Best Customers”
June 2018
Audience Now - A Google Now (Montreal, Canada)
Lecture: “Demystifying Machine Learning: A Marketing View on AI”
February 2019
The Northern European CFO Summit with Google (London, United Kingdom)
Lecture: “The Importance of Customer Lifetime Value”
May 2018
2017
10th Annual Customer Experience Management Conference (Sydney, Australia)
Lecture: “Building Better Customer Experiences with Data”
June 2017
Think Performance with Google - Russia (Moscow, Russia)
Keynote: “The Power of Predictive Marketing”
June 2017
Airlines@Google (Mountain View, CA)
Presentation: “Cracking Measurement & Attribution in Travel”
May 2017
2016
The Wharton School / Baker Retail Center: Disruption in Retail Conference (New York, NY)
Lecture: “Opportunities of Customer Valuation in a Digital World”
October 2016
Think Performance with Google - ANZ (Auckland, New Zealand)
Lecture: “Connecting the Dots: A Better Understanding of Marketing Performance”
August 2016
BrandHealth (Chicago, IL)
Lecture: “Attribution & Measurement: Understanding the Customer Experience”
February 2016
2015
Analytics that Excite (Cincinnati, OH)
Lecture & Panel Discussion with Michael Loban - Chief Growth Officer, InfoTrust
October 2015
Think Performance with Google - Brazil (São Paulo, Brazil)
Opening Keynote: “Find the Truth in Data - A Love Story”
September 2015
Resolution Media - Targeting Tomorrow Conference MENA (Dubai, UAE)
Opening Keynote: “Redefining the End Goal”
June 2015
Resolution Media - Targeting Tomorrow Conference (Sydney, Australia)
Opening Keynote: “Redefining the End Goal”
March 2015
2014
Think Shopper with Google (New York, NY)
Lecture: “Evolving Beyond the Conversion”
May 2014
Think Conversions with Google (Toronto, Canada)
Lecture: “Evolving Beyond the Conversion”
March 2014
2013
Think Education with Google (New York, NY)
Lecture: “After the Research Moment: Not All Leads Are Created Equal”
April 2013
Think Health with Google (New York, NY)
Lecture: “Measuring the Digital Path to Wellness”
April 2013
Digital Analytics Association (Dallas, TX)
Lecture: “Multi-Channel Analytics & Attribution”
February 2013
Smart Travel Analytics Conference
Lecture: “Ultimate Best Practices for Data & Analytics”
January 2013
2012
Think Quebec (Montreal, Canada)
Lecture: “The Journey of the Customer”
November 2012
Think Performance with Google (Mountain View, CA)
Lecture: “Translating Data into Opportunities”
September 2012
ThinkB2B with Google (Mountain View, CA)
Lecture: “Rethinking Your Customers’ Journey
September 2012
Google Affiliate Network Client Summit (Chicago, IL)
Lecture: “Attribution Evolution”
July 2012